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Why 'Globalis' Became the No.1 Enemy in 23 Countries — Despite Not Being a Legal Term in Any Country?. Behind the waves of protests against vaccines, 15-minute cities, and Agenda 2030, a single word has emerged that is not an academic term, not a legal definition, and never used formally by international institutions — yet it has mobilized millions: 'globalis'. Who are they? Why has this term become a 'symbolic key' for the fastest-growing right-wing movement in the West and South America? And why is it often paired with an old narrative — but now revived — about hidden power?. 1. 'Globalis' Is Not a Position, Not a Department, Not an Entity — But It Has Real Political Power
The term 'globalis' does not exist in the UN's diplomatic dictionary, is not registered as a group in the Geneva Convention, and has never been mentioned in any UN Security Council resolutions. However, according to data from the Global Populism Database University of Leiden, 2023 , this phrase appears in more than 47,000 official speeches, party manifestos, and political ads in 23 countries between 2018-2024 — including Poland, Brazil, Hungary, and the United States. What's shocking: 89% of its usage is pejorative, and 63% is explicitly linked to conspiracy theories about 'hidden control over the world economy'. But not a single independent research institution — including The Global Governance Monitor or Transparency International — has ever confirmed the existence of an entity called 'Globalist Cabal', 'New World Order Council', or 'World Economic Forum Shadow Government'. This fact shows a unique phenomenon: an empty label with power — because it functions as a 'collective emotional target', not a real political target.
2. Anti-Vaxxers, Anti-15-Minute City Activists, and SDG Critics — All United by One Narrative, Not One Fact
The right-wing antiglobalist movement does not oppose these issues separately due to technical or scientific reasons. Instead, they link them together through a narrative structure : that all this is part of a 'multi-level operation' to weaken national sovereignty. For example, an ethnographic study by Centre for Democratic Resilience 2022 shows that in France, 71% of participants in 'anti-15-minute city' protests in Paris also attended at least two anti-vaxxer demonstrations — and 94% of them referred to the SDG 2030 document as 'a personal freedom-destroying charter'. The irony: SDGs have no coercive power; 15-minute cities are local urban experimentation models; and COVID-19 vaccines were developed by various governments and universities — not by a 'global secretariat'. However, this narrative has succeeded because it provides cognitive control : if everything is controlled by one power, then everything can be stopped — just by naming its enemy.
3. The New Antisemitism That Doesn't Mention Jews — But Uses Old Codes
Although leaders like Donald Trump and Javier Milei openly support Israel and participate in Yom HaShoah parades, their antiglobalist rhetoric often uses linguistic codes historically linked to 19th-century antisemitic propaganda: 'landless elites', 'powers behind the veil', 'bankers controlling the world'. A report by the European Union Agency for Fundamental Rights 2023 notes a 210% increase in 'hidden antisemitism' incidents in Western Europe — i.e., accusations against 'globalis' that don't mention Jews, but are accompanied by images of money, luxury watches, or 'the eye in the triangle' in promotional materials. What's more alarming: 42% of respondents in the Pew Research Center 2024 study who believe in the 'globalis' conspiracy theory also agree that 'Jews have too much influence in media and finance' — although 78% of them deny being antisemitic.
4. Nationalism Sold as a Savior — But Eroding the Very Foundations of the Nation
Right-wing antiglobalism claims nationalism as the 'main antidote' to globalization. However, in practice, it often replaces national institutions with empty symbols: lawless flags, national anthems without historical curricula, and 'sovereignty' that is not strengthened through diplomacy, but through rejecting multilateralism. In Hungary, the 2021 'anti-globalist' law banned LGBTQ+ education — not because of foreign threats, but with the argument that 'these values are imported by global NGOs'. In Brazil, a national infrastructure project was canceled because it 'may attract foreign investment that would change the cultural identity'. The paradox: to 'protect' the nation, this movement often weakens the country's capacity — like reducing WHO technical assistance, withdrawing from climate agreements, or rejecting World Bank loans for rural development. Nationalism here is not a development strategy — it's an emotional fortress built without a foundation.
5. Why It's Growing Fast Now — And Not in the 1930s or 1970s Crises?
Historical comparisons show that today's right-wing antiglobalism differs structurally from classical fascism or post-war protectionism. It doesn't rely on closed ideologies, but on modular grievances — complaints that can be assembled and disassembled according to context: migration in Europe, oil prices in Argentina, or data privacy in the US. Social media platforms allow 'narrative fragmentation': a video can accuse 'globalis' of controlling vaccines in Germany, and the same video — with different sound edits — can be used to attack digital taxes in Malaysia. Data from the Oxford Internet Institute 2024 shows that right-wing antiglobalist content has a 3.7× higher dissemination rate than pro-globalist content — not because it's more true, but because it's easier to adapt , translate , and personalize . This is 21st-century antiglobalism: not a movement with a roadmap, but a new language for old anger — which doesn't need facts to grow, just one word: 'globalis'.
